21 Century Zombies

I know I'm different as I walk away with my office colleagues, them holding a plastic bag a piece containing their single insulated boxed potato with plastic cutlery, me just holding my insulated boxed potato and upset enough at that. It took some persuading to get them there; the market for their weekly hot potato. Twice as close, twice as big, twice as tasty and half the price, still, their concern at not paying a premium for the Clancy name; security in the brand, security in being the same, never against the grain - to mediocrity! Such a washing, not easily washed away, and so they snigger without looking, without trying or buying, why come here for anything, when there's a Tesco just that bit farther away?o